Archive for March, 2012
Traps to avoid in Business Web Design
We mostly know what we do and do not like in a website. When it comes to business web design we can often seem to have blinkers on. Simply put, business web design is about making the client happy and we often lose sight of that when designing a website. Here are the most common traps when it comes to business web design and how to avoid them:
1) Losing sight of the target audience – In our excitement about getting the website up and running, we can sometimes forget the people that the site is being designed to reach. It can be exciting to have a fully loaded website but, if your end users are unlikely to use even half of the features, you are wasting your time and run the risk of alienating your client. Meeting needs your client has delights them, shoving a whole basket of solutions at them that fulfill no purpose to them makes them think that you have no clue what their needs are.
A secondary part to this is not picking any particular target market and trying to please everybody. This is known as the shotgun approach and, whilst you may hit the mark a couple of times, your overall impact is dramatically diluted.
2) Over-optimizing the site – SEO is a great buzz word at the moment. It is vital to make your site visible to the search engines. The trick is not to make it look like that is what you are trying to do. If you overdo the keyword densities, etc., the search engines will write your site off as spam and pretty much ignore it. On the other side of the coin, not paying any attention to SEO will most likely result in your site not being picked up by the search engines and so again, pretty much ignored.
3) Not using custom web design and web applications. There is no longer any excuse for this. Anyone designer with the smallest bit of experience in business web design should be able to design custom apps and incorporate custom design elements into your site. If you are not doing this, you are not reinforcing your web brand at all.
4) Probably the worst business web design mistake is not ensuring that your site is easy to use. If a site is difficult to use, potential customers will leave in droves.
The best way to avoid these pitfalls is by going to a professional company with a proven track record and having them design the site for you.
Vital Aspects for Pricing Web Design Services
As a web design service provider, you may be finding the pricing to be a very complicated issue. Most of the web designers are put in a catch twenty situation. If you quote a low price then you are going at a loss and if you quote a higher price you risk losing the client. At times it is also possible that after the price is agreed upon the client asks for more services or extra web pages that were not mentioned by him/her (client) when the price was fixed or agreed upon. These sorts of situations make the pricing issue very complicated especially during these times of professionalism when at the end of the day the revenue generated is of prime concern.
Some of the key aspects that can make your pricing task easy are as follows.
Experience is one of the most vital elements that influence the pricing of any services provided by any service provider.
If you have an overview of the web designer’s market, you will be able to segregate them into three strata; first the beginners, second those with mediocre experience and the third having a lot of experience and mastery at web designing. The pricing strategy of the three types of designers is going to differ according to experience and expertise. The less experienced may quote the least price while the most experienced my quote the highest price. Now the designer has to price his/her services according to his own experience and expertise.
Shunning the Window Shoppers
The Window Shoppers are those kinds of people who contact you for web design, place the order and do not turn up when the payment is due. There are two main strategies for shunning the window shoppers. A legal binding contract is one way to avoid the window shoppers. The second strategy involves the payment in stages. It should be conveyed to the client that the work on the web design project is going to commence only when 40% of the amount decided is paid upfront while the rest has to be paid in stages as the work progresses.
The price, charged by a web designer, can be quoted in three different ways. It could be on hourly basis. This is good for projects that can be completed within a short time. The pricing could be project based. This sort of pricing is for projects that are going to last for neither a very short duration nor a very long duration. The third type of pricing is based on package. The package pricing quotes the price for all the services included in the package. A web designer should give all the three options of pricing to the prospective client and at times help them to decide the selection of the pricing type.
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Web Design Manchester ? Kickstart your Online Business
Before you start your online business you have to create a premium quality website which filters unwanted traffic and only allows genuine clients to visit your page at the first click. Web design Manchester is an old hand in this trade who has realized the relevance of retaining potential clients and at the same time creating new and potential clients. They create high quality websites which in the long run manages the brand image of your company and reduces the negative impact of your business by taking timely and corrective measures.
Web design Manchester use tools such as content management system (CMS) to maintain high quality website by making your potential client aware of every development which is taking place in your website. They have an appreciation of your beliefs and will satisfactorily deal with your organizational site. They are well informed about all the features and elements that are required to produce high quality website design.
Just search the web and you will surely find out about web design Manchester which has all the expertise to handle your site. They hire a group of talented employees, designers and thus create a proper framework to handle the one-man show or venture. If you hire web design Manchester you will enjoy the expertise and experience of a host of web designers who are really dependable and you can rely on them for years to come. They make your potential future adjustment and your website maintenance less complicated.
The best part of web design Manchester is its costing and if you want to know whether you are getting a good deal then just look around and find out the standard market price of web page designing by obtaining quotes from various other companies. Then decide on the budget range and see for yourself that you are charged fairly by web design Manchester.
Web design Manchester understands your concern, beliefs and helps you with the right content material while creating the website. They provide you with high quality websites using the latest technology and features an in this way agrees with your business values and respects your thinking.
People all around the world will be visiting your website to access information about your product or service, and your website should be specially designed to turn a layman into a well informed customer. Millions of web surfers should have access to your website and become your potential clients and web design Manchester helps do just that with a click of a button.
They are well equipped with search engine marketing and web marketing skills which will help you in advertising your webpage. Web design Manchester has a group of designers with practical experience and expertise and they have been in the market for a couple of years. So in case of long run modification of your website you can very well rely on them.
Franchise Web Design Optimization for Business Success
The Internet has drastically changed the face of business. Companies use the Internet to communicate with their clients, find employees, observe market changes, and many more. This is why having a website is almost de rigueur for any business regardless of the industry it belongs to. Having a website establishes online presence and gives clients the impression that a company is capable of coping with changes that may shock the corporate world at any given time.
However, it is important to know that online presence alone is not enough to promote your business to the market. At the end of the day, you’ll probably stare at your site’s statistics sheet and ask why it does not experience any increase in web traffic. Before hitting the panic button, you may want to evaluate your web design. Web design refers to content such as text, images, digital media, and other interactive elements.
It can be detrimental to brand success because it is what visitors normally base their first impressions upon.
Web design even becomes more valuable in the case of franchise businesses. A franchise typically consists of a number of “child” websites, which belong to the franchisees linked to the main or “parent” website. Having too many websites can be very overwhelming for site administrators, making it hard to establish brand control. Fortunately, there are many content management systems available on the market to help organize and regulate any information that needs to be added to the site.
What makes an efficient franchise web design? Contrary to popular belief, the visual elements form only a small part of the overall design. Ease of use and navigation are the main factors that determine a website’s efficiency. The reason is that users tend to be impatient and insist on instant gratification. If a website fails to meet a specific user’s needs, chances are, the user won’t ever return to that site. This leads to loss of profits and a diminished customer base
If you’re a franchise owner, you’re probably overwhelmed with the stomach-turning amount of updates and improvements that need to be done. This is where franchise website development solutions come in. Companies who provide web development solutions provide a wide range of custom designs and content management systems appropriate for any website, helping you meet target web traffic and revenue by ensuring that customers’ needs are met.
Of course, having an efficient web design is useless if visitors are not able to access your website. This is why it’s also important to think of other strategies to make franchise Internet marketing even more effective. Different Internet marketing strategies such as SEO can be used to attract more visitors to your website.
Affordable web design
When we talk about affordable we designs then first thing that comes in our mind is the standard of quality, like other business and things when we decrease the amount of investment then we find that quality or quantity is decreased also same is here in the case of web designing. When we hire a third class or low standard web designer then we find that work of such type of a person is not much professional as a costly hired web designer can so. But it is also a fact that young talent in every field can improve the quality of work by and demand a little pay from owners. Same is here in the case of web designing, due to young talent in the field of web designing and internet competition is increased and availability of workers is much higher as compared. But experience is also a very important thing in this world, some experts of web designing charge only due to their experience and they deserve that. Because experience is very important in this field, so they may charge due to their experience and practice.
Web design is a very broad term in which all the process of making a website is included. When we say making a website then we can put each and every thing that is used in the making of a website. For the making of a website, first of all a strong plan for a website is needed because a plan provide a basic infrastructure for the working type and provided facilities by a website. After a strong plan of working of a website then a task is given to the web designer to design a web site according to the needs of the owner and according to the requirements of the contents of the website. Some website work as a social networking website in this case website is specially to attract the more attention of the people or users who use social networking websites. A social networking may also used by persons such as to use for improvement of their business or may be used by a person to spend his leisure time by contacting with other peoples on the internet. So a web designer must have these all things in his mind before designing a website.
Before designing a website a web designer must have some training and practice from some institution of web designing. There are many web designing institutes which provide significant and appropriate information about web designing. These institutes also provide enough practical practice for the students to make them perfect and professional in their field. Field of web designing is very wide and it involves very creativity in the work. Actually all work of a web designer is to create a design by using his imaginations and experience. And have to create all graphics of web site and putt all contents in such a pattern that looks nice and attractive to the users. Quality of designed web plays a very important role in the business of the website.